Google serves as a spokesperson of advertising online. Millions of visitors each day, Google is more than a key resources that every online entrepreneur can use to promote their online business. As an advertising avenue Google is the easiest lane that every entrepreneur should know. It is not just a search engine; Google has a variety of services, a cool tools to promote your online business.Now, to understand more let us see the key resources you can use to promote your online business.1. Web Search
Google is the easiest way to us for free advertising. I know this is not very easy for the new starters, to achieve the highest ranking possible, but with the basic of getting the right keywords on your website to increase your popularity will help your website get on its way to the top. Catch the eye of your audience, if you want to get listed, make your first paragraph of the text count since Google looks at the first block of text.2. Sitemaps
Google spiders which constantly index your web pages predict accurately when they will visit your site. It crawl your pages, however, it is uncertain that they have indexed all your web pages in one time, may be just a part of your site every single visit.3. AdSense
This is Google affiliate program which is visible on your website. You will get a percentage whenever a visitor clicks on these ads that sit on your website. This is free to use, in other words, you are compensated each time it clicks. Sounds cool. As Google knows which ads would match to appear on your website, informative content and sales pitches.4. AdWords
Google AdWords are ads that you create to promote your business and that Google works for you. Each step of your business concerns should be about solving a problem for your customer. Google services and tools will help you achieve your goal. There are three features Adwords creating advertising opportunities:· On the right side of the page next to Google is “organic” search results
· On other sites as AdSense ads
· Alongside your e-mail messages in GmailWith Google AdWords, you are in control of how much they cost. AdWords members create their own ads and bid on the keywords they want to trigger the appearance of their ads on Google and its member sites. The moment you submit, your ad is posted within a few minutes and who knows, your ads may be featured as one of the top rank on the list. Google ranking formula is not simply calculated on the amount of money, one does bid on the keyword, moreover, the formula looks like this:CPC (cost per click) x CTR (click-through rate) = RankingEverything has been figured out; As the Google Philosophy – “Focus on the user, and all else will follow”
How Google Makes Google Advertising Work
Guide to Choosing Your Apparel
Hence, it is extremely important that what you wear should be good and in style, because it is what you would be judged on by strangers or people who don’t know you. People who wear good clothing are bound to look more attractive and more stylish than those who pay no heed to their clothing and have a bad sense of dressing up. Therefore, it is extremely important that your apparel be a reflection of you inside, which is reflected on the outside. Furthermore, your clothes should not be overdone. By this, what I mean is that you shouldn’t be going around wearing a leather jacket in the burning hotness of the summer, or vice versa.Those women who like to party and like to socialize with the crowd and attend functions every other night are huge customers of designer apparel, because designer clothing makes their dressing look funkier and gives them that extra edge which makes them stand out from the crowd.However, with the influx of a large quantity of designers in the fashion industry as well as a range of garment shops that have opened up across the country, the right choice becomes quite difficult for a woman to choose the best dress for her party. Usually, every designer sets different rates for his or her clothes, as they fail to find the right choice of clothing in their budget.For people who have to attend a party or a relative or friend’s wedding, it is hugely significant to find the right get up for you. If it is a formal party, you must go in a suit which would exude a powerful image of you in the crowd. If it is a casual get together, it is suggested that you go in a simple tee shirt and jeans, or maybe half pants.Clothes that are designed for women can consist of a lot of designs and it is usually the part where creativity comes in to play. Women can wear a variety of kind of dresses, and it just depends on the designer to make the dress look attractive and make it more beautiful. Most importantly, women’s apparel must be comfy, and she should find it easy to wear it wherever she goes. It should also be compatible with the time of the year including the season, because no one would want to wear warm clothes in summer. Hence, designer apparel should be comfortable, suitable with the weather conditions and should complement the body figure of the wearer.Because of the rising prices in apparel which is designed by exclusive designers, there are a lot of people who buy their clothing from shops that offer whole sale apparel. This is clothing at quite cheap prices for people who can’t afford to buy designer clothing for themselves. It is the same quality and even the same material too. The prices however, are heavily reduced as these clothes go out of date early and are retired to factory outlets are whole sale stores in order to clear the stocks.
SPDN: An Inexpensive Way To Profit When The S&P 500 Falls
Summary
SPDN is not the largest or oldest way to short the S&P 500, but it’s a solid choice.
This ETF uses a variety of financial instruments to target a return opposite that of the S&P 500 Index.
SPDN’s 0.49% Expense Ratio is nearly half that of the larger, longer-tenured -1x Inverse S&P 500 ETF.
Details aside, the potential continuation of the equity bear market makes single-inverse ETFs an investment segment investor should be familiar with.
We rate SPDN a Strong Buy because we believe the risks of a continued bear market greatly outweigh the possibility of a quick return to a bull market.
Put a gear stick into R position, (Reverse).
Birdlkportfolio
By Rob Isbitts
Summary
The S&P 500 is in a bear market, and we don’t see a quick-fix. Many investors assume the only way to navigate a potentially long-term bear market is to hide in cash, day-trade or “just hang in there” while the bear takes their retirement nest egg.
The Direxion Daily S&P 500® Bear 1X ETF (NYSEARCA:SPDN) is one of a class of single-inverse ETFs that allow investors to profit from down moves in the stock market.
SPDN is an unleveraged, liquid, low-cost way to either try to hedge an equity portfolio, profit from a decline in the S&P 500, or both. We rate it a Strong Buy, given our concern about the intermediate-term outlook for the global equity market.
Strategy
SPDN keeps it simple. If the S&P 500 goes up by X%, it should go down by X%. The opposite is also expected.
Proprietary ETF Grades
Offense/Defense: Defense
Segment: Inverse Equity
Sub-Segment: Inverse S&P 500
Correlation (vs. S&P 500): Very High (inverse)
Expected Volatility (vs. S&P 500): Similar (but opposite)
Holding Analysis
SPDN does not rely on shorting individual stocks in the S&P 500. Instead, the managers typically use a combination of futures, swaps and other derivative instruments to create a portfolio that consistently aims to deliver the opposite of what the S&P 500 does.
Strengths
SPDN is a fairly “no-frills” way to do what many investors probably wished they could do during the first 9 months of 2022 and in past bear markets: find something that goes up when the “market” goes down. After all, bonds are not the answer they used to be, commodities like gold have, shall we say, lost their luster. And moving to cash creates the issue of making two correct timing decisions, when to get in and when to get out. SPDN and its single-inverse ETF brethren offer a liquid tool to use in a variety of ways, depending on what a particular investor wants to achieve.
Weaknesses
The weakness of any inverse ETF is that it does the opposite of what the market does, when the market goes up. So, even in bear markets when the broader market trend is down, sharp bear market rallies (or any rallies for that matter) in the S&P 500 will cause SPDN to drop as much as the market goes up.
Opportunities
While inverse ETFs have a reputation in some circles as nothing more than day-trading vehicles, our own experience with them is, pardon the pun, exactly the opposite! We encourage investors to try to better-understand single inverse ETFs like SPDN. While traders tend to gravitate to leveraged inverse ETFs (which actually are day-trading tools), we believe that in an extended bear market, SPDN and its ilk could be a game-saver for many portfolios.
Threats
SPDN and most other single inverse ETFs are vulnerable to a sustained rise in the price of the index it aims to deliver the inverse of. But that threat of loss in a rising market means that when an investor considers SPDN, they should also have a game plan for how and when they will deploy this unique portfolio weapon.
Proprietary Technical Ratings
Short-Term Rating (next 3 months): Strong Buy
Long-Term Rating (next 12 months): Buy
Conclusions
ETF Quality Opinion
SPDN does what it aims to do, and has done so for over 6 years now. For a while, it was largely-ignored, given the existence of a similar ETF that has been around much longer. But the more tenured SPDN has become, the more attractive it looks as an alternative.
ETF Investment Opinion
SPDN is rated Strong Buy because the S&P 500 continues to look as vulnerable to further decline. And, while the market bottomed in mid-June, rallied, then waffled since that time, our proprietary macro market indicators all point to much greater risk of a major decline from this level than a fast return to bull market glory. Thus, SPDN is at best a way to exploit and attack the bear, and at worst a hedge on an otherwise equity-laden portfolio.